It’s a given these days that every business — large, small or sole proprietor — needs a good, solid website. It’s a virtual, digital, online world that we all live in right now, and maintaining a website helps not only to prove to customers and prospects that your company exists, but also to describe what you and your company are all about. Continue reading
Making the decision to sell your products or services online is more complex than it might appear. There are many moving parts to online success. Any “web marketing for novices” type of book can provide the basics: selecting and registering an appropriate domain name (your internet address), what to look for in web hosting, putting together a credible website, and then…the phone rings with the first order, right? Continue reading
You have a website, and you have been going at it for some time now. Now may be the time to ask yourself, How is my website working out? Is it generating leads? Am I getting traffic? Is it adding revenue to my business?
You may need to completely review your site. Continue reading